Service
Paid Lead Generation
Paid Lead Generation is the engine that brings new homeowner inquiries into your business on a predictable schedule, instead of waiting on referrals to trickle in.
Most roofing companies have tried running ads before — usually through a generalist agency, or in-house with a boosted Facebook post. The problem is rarely the platform; it is the targeting and the offer. Generic contractor campaigns get shown to the wrong audience, with the wrong message, and burn through budget on clicks that never turn into a phone call.
We build campaigns on Meta and Google specifically around how homeowners actually search for and respond to roofing services — storm damage urgency, insurance claim assistance, re-roof timing, and seasonal demand patterns. The targeting, ad creative, and landing experience are all built for one outcome: getting a homeowner to raise their hand.
Every campaign is built for your specific service area, so the budget is spent reaching homeowners you can actually serve — not wasted on impressions outside your coverage zone.
What's Included
- Meta and Google ad campaign setup and management
- Audience targeting built around roofing buyer behavior
- Geo-targeting limited to your real service area
- Landing pages designed to convert ad clicks into inquiries
Ready to Grow?
Ready to See What This Looks Like for Your Company?
Tell us about your business and we will put together a clear picture of what a Raw Reach campaign could produce for you — no obligation.
Book a Strategy Call